European Society of Contact Dermatitis / Website

Promote skin health
knowledge and improve
patients’ lives

Save time with online membership payments

The European Society of Contact Dermatitis (ESCD) is a membership organisation for dermatologists within Europe. Its purpose is to promote the study and knowledge of contact dermatitis, reduce occupational risks on skin health and improve patients’ lives. Membership benefits include access to the members’ directory, meetings, research papers published on the journal ‘Contact Dermatitis’ and ESCD's bi-annual congress.

ESCD was manually processing bank transfers for annual membership renewals which were time-consuming. They urgently needed an online payment system to process applications more efficiently.

Doublesided was commissioned to redesign ESCD’s website with these functionalities and modernise its appearance. We built a membership system and a subscription-based model to accept online payments annually. This included email reminders and locks content for non-members.

Working with Wiley, we integrated their paywall to allow registered ESCD members to unlock access to the website’s journal. A prominent ‘Read journal’ button in the navigation provides quick access.

Services
Strategy
Branding
UX design
Web design
Development
Training
Ongoing support
Care plan

Creative images on a limited budget

A modest image budget and limited licensed images available meant we had to think creatively. The abundance of public skin photos sprouted our concept of close up views of skin conditions at a cellular level. These images were enlarged and treated with a stained-glass effect, transforming them into abstract patterns whilst also respecting patient anonymity. Used as supporting graphics throughout the site, they complement the minimal black & white designs typical of dermatological skin products.

Support ticketing system alleviates secretary’s load

Membership enquiries and administration both shared the ESCD secretary’s inbox. Due to the overwhelming number of emails, we added a support ticketing system to separate the two types of emails, with Doublesided managing membership queries to alleviate the ESCD secretary’s workload.
ESCD website design of the member voting page

Online voting at the General Annual Meeting

Since the 2020 conference was cancelled due to the COVID-19 pandemic, ESCD’s General Annual Meeting was conducted online through a live video call.

We added a secure voting system linked to members’ accounts, allowing them to vote ahead of the meeting. This ensures all votes were valid and correct.
“Doublesided is a small company with a big sense of responsibility. The ESCD, a sub-specialist medical society, has contracted Doublesided to redesign the website, and for support regarding membership issues (eg renewals, reminders, journal subscription).

They have helped so much to cope with these daily chores, created a very appealing and functional website, and at the same time, proactively provided important ideas for growing the society. Highly recommended!”
Prof Dr Wolfgang Uter – President of ESCD
European Society of Contact Dermatitis
Visit escd.org

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